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Apartment Marketing Blog
The ultimate resource for maximizing your apartment marketing.
How To Write The Perfect PPC Headlines for Apartments
Within multifamily, I think we can agree on the significance that Google Ads play into achieving qualified leads. But before you start generating leads through conversions, you first have to conquer the arena of producing…
- Oct 11
- 4 mins read
Google Gallery Ads Might Change Multifamily PPC Forever…Might
In early August 2019, Google surprised select advertisers with Beta access to their new shiny wizardry of interactive Gallery Ads. Google’s new Gallery Ads, were first introduced to us back in May, at the Google…
- Sep 24
- 2 mins read
PPC vs ILS: Which is Better For Multifamily Marketing?
Captain America vs Iron Man. Gryffindor vs Slytherin. Star Wars vs Star Trek. While we can’t give you a definitive answer on these popular conundrums, we can tell you the winner between PPC and ILS.
- Sep 19
- 2 mins read
The Top 5 Lead Gen Strategies for Multifamily Marketing
Want to know the secret to successful multi-family lead generation? You must have a comprehensive lead generation strategy. If your property is relying on curb appeal and word-of-mouth, then you are missing out on prospective…
- Sep 19
- 2 mins read
Your Leads Aren’t Unqualified, Their Journey is Broken
Unqualified leads are one of the biggest frustrations for leasing teams. They waste time and money, which can cause you to miss out on quality leads. Since unqualified leads are considered to be a massive…
- Sep 19
- 2 mins read
Structured Data: A Must Have for Local Apartment Marketing
Google is always crawling the text of websites and while it can usually determine your website’s purpose, there is a lot of content for Google to sort through. Page titles, meta-descriptions, and keywords certainly help…
- Sep 19
- 4 mins read
30 Attention-Grabbing CTAs For Multi-Family That Convert
All multifamily professionals have a common goal when it comes to their online advertising – leads. Despite most communities using at least one ILS and one advertising platform – like Facebook or Google Ads, many…
- Sep 19
- 3 mins read
Latest Post
How to Create & Share a Google Review Link
- May 19, 2020
- 3 mins read
How to Respond to Negative Apartment Reviews
- May 19, 2020
- 4 mins read
Apartment Takeovers: Dealing with Bad Reviews on Google My Business
- May 13, 2020
- 4 mins read
How to Get More Positive Apartment Reviews
- May 7, 2020
- 3 mins read