Repli Exceeds Real Estate Industry Benchmarks.

Elevating Google Ads Performance Through Innovative Strategies: Repli's 2023 Annual Review


the overview.

In 2023, Repli dived into a dynamic world, fine-tuning their Google Ads paid strategies. The performance metrics for the year demonstrated remarkable progress, lifting CTR, Conversion Rates, and Cost Per Lead beyond our previous benchmarks.

the challenge.

Expanding upon our past victories, Repli set its sights not just on meeting but exceeding industry benchmarks within the Real Estate sector. Repli is dedicated to consistently leveling up their advertising strategies year after year, staying ahead of the game, and setting new standards in the field.

the solution.

Repli's relentless pursuit of innovation shines through its use of MultiHub—a comprehensive platform for managing multifamily digital data and execution. This approach enables us to adapt swiftly, refining strategies and consistently achieving outstanding outcomes that set new benchmarks in the industry.

the results.

Repli's 2023 performance in Google Ads highlights their commitment to excellence and innovation. Repli consistently surpassed industry benchmarks, showcasing their adaptability, innovation, and relentless pursuit of elevating advertising standards year after year.


In 2023, Repli's Google Ads performance soared above industry averages and the previous year's achievements:


  • 10.1% Average Click-Through Rate, surpassing the industry average by 1.25%
  • 6.19% Average Conversion Rate, more than double the industry average
  • $35.85 Average Cost Per Lead, delivering substantial savings of over $13.00 per lead for our customers


In the multifamily/real estate industry, here are the average Google Ad benchmarks:


  • 8.85% Average Click-Through Rate
  • 3.07% Average Conversion Rate
  • $49.25 Average Cost Per Lead


Our consistent track record of surpassing benchmarks is a testament to our dedication to enhancing advertising strategies and achieving remarkable results for our partners

from our team.

"At Repli, we thrive on pushing boundaries and exceeding expectations. Our 2023 performance stands as a testament to our dedication to innovation and our relentless pursuit of excellence."

Ashley Groeneveld
Head of Agency Services

Ready to Shake Sh*t Up?

At Repli, we simplify the prospect-to-resident experience with our integrated marketing platform. Our team creates and connects the dots wherever you show up online. We’re not an agency – we’re a class of our own, and we're here to shake shit up for good.


SHAKE SH*T UP WITH US
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